- Definition of social media
- Types of social media
- Key terms to understand
- How Social Media influences audience
- How Social Media is affecting Google Search
- How to choose right social media
- Developing unique content, positioning and voice
- How to generate Word of mouth
- Integrating social media into your website and blogs
- Viral Marketing
- Using Twitter
- Using Facebook
- Using LinkedIn
- Google Plus
- Do and Don’t of Social Networking
- RSS feed optimization
- Bookmarking
- Forum and Online Communities
- Article creation & Submission
- Cleaning negative result using SEO
- Measuring SM and ROI
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